Driven by new research findings, Ageless Innovation continues Reach Out and Play campaign designed to positively impact the lives of older adults through togetherness and gameplay.

In response to the ongoing loneliness epidemic, which continues to disproportionately affect older adults, the research findings come as many celebrate the older adults in their lives via Grandparents Appreciation Month in September, and as others look for stimulating and meaningful activities before heading into an often-lonely holiday season.