WHAT DRIVES US
Why are we all in on play?
1
Play keeps us strong
Play requires us to think quickly, retain information in working memory, and respond to unpredictable events—an ideal recipe for mental and cognitive health. Studies have shown that play can improve processing speed, selective attention, and short-term memory.
2
Play keeps us healthy
To be fun, play has to be both unpredictable and safe. That particular combination inevitably delivers delightful surprises. Delight and happiness tend to make us laugh spontaneously, releasing endorphins that can increase feelings of overall well-being, relieve pain, boost immunity, reduce stress hormones, and more. Play isn’t just good fun—it’s good for us.
3
Play keeps us happy
Enjoying life is about being healthy and happy. And in a virtuous cycle, feeling happy tends to make us healthier, giving us more years to enjoy. At Ageless Innovation, we believe that helping people enjoy more years with the people they love is work worth doing.
RETHINKING CARE
Healthcare deserves play too.
Healthcare administrators, providers, physicians, and care personnel have to deliver better quality-of-life for members, patients, clients, and residents—and contain costs. However, many interventions for older adults come with high cost, adverse side effects, or both.
Fortunately, play is practically free—and has no negative side effects.
Rigorous, peer-reviewed research strongly indicates that play improves many key metrics, including cost-per-patient, morbidity, mobility, and biomarkers like blood pressure, blood sugar, and more—without side effects.
Because of this, our focus is on creating fun, fulfilling play experiences for older adults and those who care for them.